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Wednesday, July 17, 2013

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How to Franchise a Fitness Business ?

4:47 PM


The business world is one of the most exciting and progressive industries that exist in the global market. Each year, new exercise regimes, the concepts of fitness and technology in the fitness industry and redefine the standards of health and exercise. Many fitness franchises have managed to take their business model to the masses through an expansion program of the franchise on a large scale. Snap Fitness, Curves, gym gold and many others have used the franchise to provide the health and well-being of many different markets.



How to franchise a business successful fitness? There are several key elements involved in the successful expansion program.



1. Great business model - the exercise routine can be most effective in the world, if you do not have a good model for financial management, customer loyalty, marketing and site location for new territories not much of a model to replicate.



Two. Unique concept - the franchise industry is full of fitness competition. These business opportunities are always in the top fifty models franchises in the world market. What makes your "mousetrap" better than the rest and which could be used as a selling point for franchisees interested in your concept?



Three. Marketing Model - This is the key to any franchise how to get people in the door, willing and able "subject" themselves to a grueling training program! Its ability to reproduce the marketing and sales success will greatly affect the success of a new franchise and therefore the success of its expansion program.



A good comparison would be looking at the food industry, there are many great chefs out there who make the food, understand the complexities of food preparation and details of each ingredient, but you can not run a successful restaurant. In the area of ​​health and well-being comparable would be someone who knows the routine, but you can not run a gym successful operation. A franchise system successful fitness requires a full business model to succeed.





via How to Franchise a Fitness Business ?
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